You probably have a thousand
and one questions

(not to mention a few concerns)

Even the most confident and laid-back parents-to-be have moments of anxiety.
And everyone has questions buzzing in their head.

Bump Questions

What should (and shouldn’t) I be eating and drinking? How should I prepare for birth? Will stress harm my baby? How do I help my partner get ready? And how do I lose the baby weight?

Birth Questions

When should I leave for the hospital? What will labour be like? How do I practise breathing? What medical procedures might be given to me? And what pain relief options do I have?

Baby Questions

What if I don’t bond with my baby, or get postnatal depression? How do I breastfeed? Can we opt for formula? How will I get back to work? And will my body ever look the same again?

Urban Hatch is a complete antenatal and postnatal support programme. Instead of one-off, forgettable classes, you get expert guidance and ongoing support through your entire journey to parenthood

Get video lessons, live support sessions and an active community for complete pre- and postnatal care

  • Get AdviceYou’ll get clear, evidence-based information, so you can make informed choices and set realistic expectations.
  • Get SupportYou’re joining a warm and supportive group of like-minded people, so you don’t have to go through this alone.
  • Get ReadyWe help you at every stage on the road to parenthood, so you feel physically, mentally and emotionally prepared.

How Urban Hatch works

In-depth video course

At the heart of the programme is a comprehensive (6 module/33video) course that will coach you through every important moment of preparing for the birth and those early baby days. Sign up, then put your feet up.

Live weekly support sessions

You get ongoing access to weekly live Q&A and relaxation group sessions. These sessions provide you with personalised help, ongoing education, and a way to gain and maintain a calm and positive mindset.

Friendly community

Join the Urban Hatch private Facebook group and say hello. It’s a safe, relaxed and non-judgmental space to get advice and emotional support. And the friendships you make can last a lifetime.

Popular midwife Q&As

Imagine how calming and reassuring it will be to have ongoing private access to internationally experienced midwives. Every question and concern you have will be answered by the professionals.

Parents like you loved
the Hatch Experience

Urban Hatch is a good fit for you if you want....

  • To feel relaxed, included and have fun
  • To learn in the comfort of your own home and when it suits you
  • Trusted information and get really prepared for birth and baby
  • Private access to experienced midwives and wellbeing experts
  • Tools and strategies to help your partner best support you
  • Ongoing support that goes beyond basic antenatal classes

Helping your employer become more parent friendly

As well as support for families, we also help employers better support the parents in their teams. Navigating work during this time can be tricky, and managers are often ill-equipped to handle the process. So we help them better understand your challenges and manage with more skill, empathy and humanity.

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Hello, I’m Sofie, founder of Urban Hatch

I’ve worked as midwife for 20 years. I created Urban Hatch because I saw firsthand how expectant parents were not adequately supported. Antenatal and childbirth classes are fine, but only part of the puzzle. Support was incomplete.

My team and I will take you beyond the clinical to provide you with the emotional support you need, at every moment that matters. We’re here for the entire journey – as much, or as little, as you need.

Upcoming events
Learn. Laugh. Love

Upcoming events
Learn. Laugh. Love

Let’s Connect

@urban_hatch | #urbanhatch
  • by urban_hatch 8 months ago
    We all have expectations. And for decades, mainstream perceptions and education around birth and babies teach us to plan and
  • by urban_hatch 7 months ago
    Small things can make a big difference in laying the right sleep foundations for your baby, especially if you're mindful
  • by urban_hatch 8 months ago
    Yes What expecting mums and dads need to hear is...⁠ ⁠ that nipples might bleed and crotches might sting, but
  • by urban_hatch 8 months ago
    Naps take on a whole new meaning with little ones...⁠ ⁠ ‍♀️overtired babies refusing their nap⁠ ⏲️the struggle of planning
  • by urban_hatch 9 months ago
    What if planning is not the best way of feeling ready for birth? What if, instead, we focus on preparing
  • by urban_hatch 7 months ago
    Hands up if you've ever felt guilty for working too much or ashamed of not working enough ⁠‍♀️⁠ ⁠ It's
  • by urban_hatch 7 months ago
    If you're looking for a prenatal course that speaks to your partner, we've got it This little gem is from
  • by urban_hatch 9 months ago
    The active phase of labour is where things often get tricky for partners, too...Here's our advice for partners in this
  • by urban_hatch 8 months ago
    What was the best thing your partner did during labour?⁠ ⁠ :  @danicadonnelly 
  • by urban_hatch 8 months ago
    No one hustles like a working mama Curious…did you feel comfortable telling your manager and/or team: "Hey I'll be taking
  • by urban_hatch 8 months ago
    Simple affirmations can be so powerful if they hit the right note ✨ We've hand-picked 16 of our favourite bump
  • by urban_hatch 7 months ago
    Some days they feel like cracks. Some days, they're tiger marks. Embrace it all, mama...you're fragile and fierce and that's
  • by urban_hatch 7 months ago
    What do you wish you would have known? Check out our online pre and postnatal course Hatch™ for the real
  • by urban_hatch 8 months ago
    Did you feel satisfied, sad, proud, guilty or all/none of the above about returning to work after maternity leave?⁠ ⁠
  • by urban_hatch 8 months ago
    Breastfeeding is natural. That doesn't mean it's instinctive or easy. Your experience is valid, mama. More truths and tips about
  • by urban_hatch 8 months ago
    Breastfeeding while baby-wearing, who's done it? ‍♀️ If you think people stare when you breastfeed in public, try doing it
  • by urban_hatch 8 months ago
    Breaks my heart to know that some mums-to-be might not get to have their partners physically by their side for
  • by urban_hatch 8 months ago
    Check out our blog post on the crazy things that happen to your hormones during postpartum (they actually reach levels
  • by urban_hatch 9 months ago
    Question for dads: what was your favourite way of bonding with your baby in the early months? Tag a dad
  • by urban_hatch 8 months ago
    How long should you wait to cut the cord? ⁠ ⁠ We'd say at least a full minute (unless there's

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